About me
Hey, I'm Annabella (she/her)
ADHD mum, accredited coach and former Marketing Director.
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Professional dot-connector and occasional bullsh*t-caller.
I help ambitious ADHD women (especially mums!) create a way of working and living that actually fits their brain, so they can stop fighting themselves and start doing things their way.
Same brain. Less fighting. More you.
From corporate life to a completely different path.
I spent 10+ years climbing the career ladder in marketing, working my way up to Marketing Director, leading teams and doing all the things ambitious women are supposed to do.
Then came motherhood, 3 wild kids and a late ADHD (CT) diagnosis, and suddenly, a whole lotta things started making sense.
Turns out... being able to manage teams, deadlines and all the chaos of corporate life doesn't automatically mean you can juggle everything else life throws at you.
Especially when your brain has its own ideas about what deserves your attention. Oh look a squirrel!
Why I do what I do.
My own ADHD diagnosis completely changed how I understood myself, my strengths and the challenges I'd spent YEARS trying to overcome.
Now I bring together my leadership experience, expertise as an AC-accredited coach and lived experience of ADHD to help people understand what makes them tick, connect the dots and figure out what ACTUALLY works for them.
I'm endlessly curious about why we do what we do. I ask the questions that get you thinking, spot the patterns you might not see yourself and occasionally challenge the stories you've been telling yourself for years.
Accredited coach
Professionally trained, ethical coaching. I follow the Association for Coaching's Code of Ethics.
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Neurodiversity Inclusion Trained
ICF CCE Accredited in Neurodivergent Inclusive Coaching by In Good Company
10+ years marketing experience
Including Marketing Director roles for global organisations.
Lived experience of ADHD
Diagnosed at the ripe old age of 34... and proud of my diagnosis!
A bit more about me...
I live in Brighton with my husband and our 3 wonderfully wild kids (also neurodivergent). Life is busy, chaotic, loud and often messy... and I genuinely wouldn't have it any other way.
You'll usually find me with a wine in hand, a million ideas in my head, a slightly over-ambitious to-do list and a deep belief that life can be both ambitious and enjoyable.
